Years ago my father told me the classic customer service story about "selling the sizzle, not the steak..." It's more important to focus on the experience around a product being sold rather than simply on the object itself.
I thought about that phrase when sitting out on the wooden patio next to the La Fortuna Central Park of My Coffee Lounge restaurant. One of my fellow diners ordered the chicken fajitas and when the platter was served, it was still sizzling!
The food here is very good and there's a big variety to choose from: typical casados, rice and chicken, salads, sandwiches, paninis, fresh fruit smoothies, and of course classic coffee options from cafe latte to iced capuccinos.
Dining at My Coffee is also about the experience! It's a great location right in front of the park for people watching and just enjoying the easy-going vibe of downtown La Fortuna. It's all about the sizzle at My Coffee!
River Clean Up and Adopt a Tree Team Building Program
Arenal Rafting River Clean Up and Adopt a Tree Team Building Programby Christine Larson-Krishnan, Community BuilderHigh school students from the Valle Azul (Blue Valley) Costa Rican public school went rafting on the Río Balsa for a Costa Rica raftin..
Gravity Falls: The Most Extreme Tour in Costa Rica
Done a guided rappel down a 150-foot gushing waterfall? Fun, but what’s next, you ask? Are you ready for the next extreme adventure adrenaline fix? How about waterfall jumping?
Waterfall jumping is Costa Rica's version of ..
By: Anjelica Veca
After three weeks of activities out on the water, I ventured into the Costa Rican rainforest and spent a morning exploring the hanging bridges at Arenal National Park. It was a morning well spent, and I would recommend the ..
It is 2018. It is the year of challenges, growth, and transformation. It should also be the year of wellness, meaningful epic adventures, and an opportunity to truly embrace our present moment.
What better way to embrace change than to truly ..