If you could only hear the sizzle...
by Christine Krishnan
Years ago my father told me the classic customer service story about "selling the sizzle, not the steak..." It's more important to focus on the experience around a product being sold rather than simply on the object itself.
I thought about that phrase when sitting out on the wooden patio next to the La Fortuna Central Park of My Coffee Lounge restaurant. One of my fellow diners ordered the chicken fajitas and when the platter was served, it was still sizzling!
The food here is very good and there's a big variety to choose from: typical casados, rice and chicken, salads, sandwiches, paninis, fresh fruit smoothies, and of course classic coffee options from cafe latte to iced capuccinos.
Dining at My Coffee is also about the experience! It's a great location right in front of the park for people watching and just enjoying the easy-going vibe of downtown La Fortuna. It's all about the sizzle at My Coffee!
Fun for Families in La Fortuna Top 13 Things To Do for Families and Children in La Fortuna/Arenal Volcano I am the mom of an adventurous five-year-old who's a bit of a wanderluster and enjoys going on trips with her globetrotting parents. But ..
By: Kimberly On my days off I love going home. My last day off I went and did a few things I have never done before. My mother wanted me to go walk with her and dad around our family's property. I am not so into walking through oran..
Monteverde, Costa Rica—Desafio Adventure Company lanza el tour de rafting más extremo en el Río Tenorio desde el bosque nuboso de Monteverde. Monteverde es el lugar perfecto para aprovechar de una multitud de aventuras y ..
By: Anjelica Veca While most babies come into this world kicking and screaming, Desafio’s newest baby, Gravity Falls, arrived on the scene in a quieter way. It was born through a process of exploration, measurement, and daring by four ..